I was recently interviewed by Malcolm Gallagher of BVTV Business channel, BizVision.co.uk.

In our 30 minute discussion we covered a range of topics regarding why someone would need a Business Sounding Board (or ‘critical friend’ as Malcolm termed it), and what the benefits would be to a business owner. We started with ‘it’s lonely at the top’ and ‘Who can you trust for best advice’?

Amongst other topics we also covered;

  • What sort of business owner needs the services of someone from the outside looking in?
  • What are the benefits of someone from the outside looking in?
  • Why you should have an outside advisor, and why a bank manager or accountant doesn’t fit the bill.
  • The importance of your advisor having the battle scars of business.
  • Which key areas or challenges, and times in the business journey, do business leaders need outside help with?
  • The importance of an external accountability partner.
  • ‘You don’t know what you don’t know’.
  • What it takes for a business leader to take his/her business to the next level.
  • Getting outside help isn’t a negative or a sign of weakness, it’s someone seizing the opportunity and the benefit of another pair of eyes.
  • How someone who isn’t stuck in the weeds can help.

We also covered the weather, why your wife (Or husband) might not be your best source of advice and ended on Leeds United!!

If you enjoyed this video interview you can see and hear more of my discussions, interviews and webinar appearances here. And if you’d like to receive great advice, tips and tales like some of the topics discussed here, make sure you don’t miss out. Please sign up to my newsletter.

Do you need a ‘critical friend’?

If, having read the above, you feel you need the sort of ‘critical friend’ described above if you are feeling ‘lonely at the top’ and need someone to help and support you on any aspect of your business journey please feel free to contact me for a no obligation chat. Still unsure if I can help you? Take a look at What you’ll get from me and what my clients say about me.

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phil@philfraser.co.uk