Top Tips for your LinkedIn strategy

Michael Bohanes, Kontent360, helps coaches, consultants, professionals and small B2B firms to find new clients on LinkedIn and to improve their LinkedIn strategy. He runs a series of short interviews discussing LinkedIn best practice. In September 2020, as part of his series, I was interviewed.

Whilst I cannot claim to be an expert of LinkedIn, I have been on the platform for many years. In our discussion we covered the following topics;

• Why I decided to reduce the size of my network
• What my Number 1 activity is on LinkedIn is (hint: It’s not creating my OWN content)
• Whether or not, and how, I approach people one-on-one on LInkedIn
• My view on the huge value of ‘Lurkers’ (people who never engage with your content but are following you with a keen eye).

You can connect with me on LinkedIn here and Michal Bohanes is here.

What Next?

If you liked what you heard in the video above, or feel that your are in need of a Business Sounding Board, then please give me a call or WhatsApp me, drop me an email or connect with me on LinkedIn. Details are below.

I’ll be happy to have chat with you to explore how I may be able to help you. I’ll be honest and I may not be able to help you myself and in that scenario I’ll try and point you in the right direction.